In a global context marked by a slight contraction of the beer market, Tunisia discreetly stands out as one of the main beer producers in North Africa. This is confirmed by the cross data of the last report Barthhaas 2024/25global benchmark for the hops market, and the official figures published by the Tunisia Drinks Manufacturing Company (SFBT), the main player in the country in the country.
A stable and structured production
In 2024, SFBT produced 1.757 million hectoliters of beerof which 1.721 million in locally elapsedaccording to its financial statements. If we see a slight drop Compared to 2023 (1.788 million hectoliters), this stability translates the resilience of a consolidated industrial sectorat the service of a mature and regulated internal market.
This level remains slightly lower than that of 2022 (1.856 million hectoliters), but is enough to place Tunisia In the world top 75according to estimates of the Barthhaas report. She clearly is ahead of her neighbors to the Maghrebwhere the dynamics are more contrasted.
The Maghreb between complaints and recomposition
According to data from the Barthhaas report, African beer production increased by +6.7 % in 2024carried by continental giants such as the NigeriaL’South Africa and theAngola. In North Africa, on the other hand, Growth is absent or even negative.
Here are the figures updated for the region in 2024:
| Country | Production 2024 (HL) | World ranking |
|---|---|---|
| 🇹🇳 Tunisia | 1,757,000 | ~ 72nd |
| 🇩🇿 Algeria | 1,503,000 | 80th |
| 🇪🇬 Egypt | 924,000 | 99th |
| 🇲🇦 Morocco | 818,000 | 108th |
| 🇱🇧 Lebanon | 384,000 | 121st |
| 🇯🇴 Jordan | 247,000 | 133rd |
Tunisia therefore maintains its position as regional leader Since 2022, thanks to a solid internal market and effective regulation.
An original Tunisian model, between supervision and efficiency
The relative success of Tunisia In this sector is based on several factors:
- A efficient industrial infrastructuredominated by the Sfbt under license of the group Castel.
- A Well structured local marketwith consumption practices in accordance with local social standards.
- A Specific taxation which makes beer a significant budgetary resource.
- A regulated distribution circuitin particular through state points of sale and private licenses.
Unlike some neighbors, Tunisia officially exports only a very limited part of its brewing production. However, A parallel market to Libya existsespecially in border areas, representing an informal channel not quantified but economically present.
At the planetary level, the report Barthhaas assesses global production of beer in 2024 has 1.875 billion hectolitersor a decrease in 0.3 % compared to 2023. World leaders – China, United States, Brazil, Germany – still concentrates almost half of the global market.
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