For each World Cup, an official poster has been made. From 1930 to 2022, each poster transcribed the tone of an era…
Since 1930 and the first poster designed by Guillermo Laborde, calligraphies have diversified.
The first official poster of the World Cup stages a goalkeeper who flies away evoking the exploits of aviation with Atlantic crossings. The 1934 poster is the work of Gino Boccasile and refers to the totalitarian reflection of Mussolinian Italy.
1938, the planet Earth is blood red, and the footballer takes a martial pose. This poster by artist Henri Desmé evokes of course the imminence of war. A poster that contrasts with that of 1950, more universal and illustrating the return of peace after the Second World War.
1954, a showing poster for the struggle of the colonized peoples for their emancipation. 1958, inaugurates a world fractured by the Cold War. 1962, a poster this time inaugurating the space conquest. This poster is from the Chilean artist Galvarino Ponce.
The 1970 World Cup poster inaugurates the arrival of new balloons. Adidas Teltar with black and white panels replaced the strip balloons of yesteryear. A poster designed by the American designer Lance Wyman.
The official poster of Mundial 1978 in Argentina shows two Argentinian footballers that celebrate a goal. A poster announcing the final victory of Argentina, a dictatorship where the military junta tortures and kills the opponents.
1982, this poster work of the famous Catalan painter Joan Miró, expresses joy, party and freedom in a Spain rid of General Franco.
The 1986 World Cup poster was entrusted to American photographer Annie Leibovitz. That of 1990 in Alberto Burri. In 1994, the New York artist Peter Max is responsible for illustrating the American World Cup.
In 1998 the poster was above all a “modernist” visual concocted using collages, gouaches and fragments of MRI.
In 2002, for the first co-organization of the World Cup in Japan and South Korea, two artists from each country, the Korean byun Choo Suk and the Japanese Hirano Sogen, who created the official poster. 2006, a visual designed by the Berlin agency we do communication.
For the first World Cup in Africa, the Gaby creators of Abreu and Paul Dale produced a poster evoking African youth and showing the African continent in the spotlight.
In 2014, Brazilian creator Karen Haidinger places the World Cup under the sign of ecology. In 2018, the Russian artist Igor Gurovich represents the legendary Lev Yachine, symbol of a nostalgic Russia of the USSR. And in 2022, the designer Qatarie Bouthayna Al Muftah chose a photo to celebrate the World Cup in Qatar, a first in the Arab world.
The article 22 World Cups, 22 official posters appeared first on webdo.
