The president of the Tunisian organization for the orientation of the consumer, Lotfi Riahi, announced, this Friday, September 26, 2025, the fixing of the price per kilogram of local sheep at 40 dinarsagainst 65 dinars Currently, “by a sovereign presidential decision”.
Intervening on the waves of Jawhara FMRiahi said that this measure aims to reduce “the huge beneficiary margin” which had been formed in recent months. According to him, the decision also extends to bovine meat, the price of which should be set to 32 dinars per kilogram.
He added that the application of this new pricing will be generalized soon to the Tunisian Viande company as well as all the points of sale in the country.
However, No official decision has so far been confirmed by the Ministry of Commercewhich leaves an uncertainty over the effective entry into force of this measure.
A tension market
For several years, the outbreak of red meat prices in Tunisia has aroused strong criticism from consumers. The kilogram of lamb, which sold around 25 to 30 dinars less than a decade ago, had a flight for reach up to 65 dinars recentlya level deemed inaccessible for a large part of the population.
The increase has been fed by several factors: the growing cost of fodder and agricultural inputs, speculation, but also the drop in purchasing power which makes each price adjustment particularly sensitive.
The government had already attempted, through the Tunisian meat society, to regulate the market by offering prices capped at certain periods, especially during Eid El-Kébir, without succeeding in stabilizing the situation permanently.
Today’s announcement, if it were to be confirmed by an official decision, would therefore represent a major turning point in the food price policy in Tunisia.