On the occasion of the African Cup of Nations organized in Morocco, Orange Tunisia is deploying a national system combining digital, proximity to the field and immersive experiences. As the exclusive global telecoms partner of CAF, the operator is banking on popular fervor to strengthen the link between football, connectivity and civic engagement.
Present on all fronts in the run-up to the TotalEnergies CAF African Cup of Nations Morocco 2025, Orange Tunisia intends to support the popular momentum generated by the competition through a strategy structured around digital, home uses and local activities. The stated objective: to transform the CAN into a collective moment of sharing, emotions and coming together on a national scale.
A digital fan zone to set the CAN atmosphere
Ahead of kick-off, the operator is launching a Digital Fan Zone accessible via the Max it application. This platform offers exclusive content, interactive animations and digital experiences designed to immerse supporters in the world of the competition. At the same time, Orange stores across the country are adopting the CAN colors, creating a festive and unifying atmosphere even in commercial spaces.
To respond to the high consumption of content linked to the event, Orange Tunisia is also focusing on its home connectivity solutions. The 5G and Very High Speed Fiber offers are highlighted to allow subscribers to follow the matches in high quality, share highlights live and stay connected throughout the tournament.
A national tour to bring the CAN closer to supporters
On the ground, the operator is planning a regional tour which will travel through several cities in the country, including Djerba, Gafsa, Sfax, Tunis, Bizerte and Sousse. Sports activities, games, immersive experiences and moments of conviviality will punctuate these stages, with the ambition of bringing the CAN closer to supporters and creating lasting memories around football.
Orange Tunisia finally announces a series of activations and surprises to be gradually discovered on its social platforms, confirming its desire to make CAN 2025 an event experienced well beyond the screens, at the heart of territories and communities.
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